A Changing FRATPAD Business Model – One Member Opines
by FRATPAD member ‘EvilOne’
Firstly I just want to say that I am not anti-Fratpad, nor am I to be associated with any “hate group” against HMJ or the business. I disagree with a number of things done on both sides, as far as factually accounted unprofessionalism, and spreading venomous tripe through the rumour mill. I am on the side of myself. If you don’t like it, fuck off and do it twice if you need to.
I don’t care if a former or current Fratmen allegedly told you that another is on drugs, or was forced into fucking HMJ for money, I don’t care if you don’t believe your actions as management seem completely fine to you. I give exactly none of the fucks. So whether you are HMJ and would rather silence my right to freedom of speech or an “old member” who still harps on bitterly about Fratpad and how much you hate HMJ after a long time of parting ways, I am still going to speak my motherfucking mind. So Leolites, ass-kissers of HMJ, whiners at the benjyblog (not that all of them are whiners) or even Fratmen past and present; think what you like; I am not going to give a fuck. But it would be in your best interests not to put words in my mouth. I have plenty. Find out for yourself if you don’t believe me. Dare you.
The following criticisms and assessment is not to shame Fratpad in anyway, but to instead share a view, and perhaps highlight to those who might not know or who might want to now, where it has all gone and continues to go horribly wrong.
Okay, so let’s begin at the beginning…
1. The Working Business Model.
At the height of it’s success and quality of service, Fratpad was about providing a fantasy in which subscribers got to partake in the lives of “straight men”, sometimes doing not so straight things, in the setting of a fraternity themed interactive cam-house. The members were the Fratmen’s sole priority, keeping them entertained and interested, keeping them hooked as a member, and each Fratmen had their own unique personality and appeal. It was never all about jerking off and blowing loads, nor was it always about compromising their sexuality for a spell of homoerotic behaviour with the other Fratmen, however, there was no distraction or pressure on the sidelines, to diminish the Fratmen’s focus upon the members who so enjoyed them. Live-streaming with chat provided the Fratmen with an arena by which they could generate interest for privates, which given their allowance to focus solely on the members, resulted in Fratmen receiving frequent privates on a weekly basis. Once in a while, Fratmen would engage in “duos” which were available to purchase only for a limited amount of time upon release. Models from Fratmen.tv provided a renewable source of candidates for the Pad, and there was an actual fraternity ranking system of sorts; President, Alum, and the newcomers on trial of course were Pledges. HMJ only brought his face to the attention of things on occasion. Members on the whole were happy and felt listened to, as well as they felt that they were receiving what they were truly paying for in their membership; a vicarious interactive experience into the lives of Fratmen who were there to respond in kind. This was the working model, and what I refer to as “The Silver Age” of the Pad.
2. Where it all went Wrong.
A number of poorly handled an calculated business decisions started to creep through the “Silver Age” of the Pad, and what then promised to be the “Golden Age” was indeed anything but golden. HMJ started to generate a negative and more commonly known public image among the members, which seemed to correlate with the slew of poor business decisions being made, beyond the excuse of circumstance. Members and Fratmen began to suffer as a result, with reports of being treated poorly. A number of members felt they were no longer being listened to, in all manner of things ranging from “having their voice heard” in general to “trying to work out erroneous membership charges”. The chat room became updated, though such was not an actual improvement; new features including the capability for members to view one another on cam, and talk to one another over mic. This, though liked by a number of members, served as the first of many distractions from the essential purpose of the Fratpad as a business and service. In a cam-house where success, momentum and the very selling point of the business model relied upon members interacting with Fratmen and having uninterrupted interaction with them, it is not prudent to detract from this by creating “other things” to interact with. I raised this point with Leo before the new chatroom update was launched and was told “but who will want to watch a member when you have like, a Shay to look at?” to which I replied “It is not all about the way people look. And either way, what then is the point in having member webcams featured in chat at all?”. Though the stink of negativity crept in beneath most noses, the general opinion an mindset became to surface that Fratpad had begun to get ahead of itself, and in hushed whispers many foresaw the beginning of the end.
3. Narcissism and it’s many Pitfalls
Then came the greed of a beast that need not better itself, fooled by the first taste of gold that came from it’s greed, in a way that made it unable to sustain it’s appetite. Thus began the “Platinum Age”, in which FratmenSucks was born, and though a much loved baby by those who were all about seeing their favourite Fratmen suck some wang, again it distracted from the original business model, unnecessarily. Why create a new brand that emphasises that these men hired to maintain a “straight boy bromance” fantasy, might in fact not be all that straight, but in fact be more suited to the tagline “bisexual boy cumfest”? A company that once pointedly avoided describing itself as porn, was making, well…porn. Their “straight” models did not look so straight any more with six different cocks in their mouth, available with the click of a mouse, nor did their appeal remain so intact as such. With this, interest of members from the previous business models began to dwindle, while interest from a new generation of members who saw the Pad as more of a porn-oriented service, grew in leaps and bounds. One had to wonder; why not simply keep all Fratmen/Fratpad duos available, without a rebrand? And why produce so many so often? Money, of course. Although, built upon this foundation and managed in this way, FratmenSucks is now in a vegetative state. Fratmen.tv also became lost to a coma. Events of controversy surrounded the Pad, from the handling/mishandling of drug use at the pad and eventual death/s relating to this, to the location of the Pad being revealed on a public news broadcast, complete with an aired quote from HMJ himself (who in the past had fired those employed who risked revealing the location of the Pad, as it endangered the business and other employees). Fratpad then teams up with Flirt4Free. Perhaps the worst business idea yet. As a result, energy from Fratmen becomes more focussed on banking as much as possible with F4F, and less towards the members actually paying monthly memberships for the pleasure. It makes little to no sense at all. If F4F is to be the focus of Fratpad’s income, then why not simply be done with the Pad altogether and simply represent cam models as an agent. Anyone can broadcast on F4F from their shitty ghetto-ass homes in Fuckknows, Calcutta. There is no need for a Fratpad. If the quality and focus of services are to be split like this, then so too must the cost of memberships, otherwise members of Fratpad are simply paying Fratmen an additional wage to add to Fratmen’s Flirt4Free’s earnings, with less return on that investment than before. And of course, with F4F making the Pad about greed and exhausting Fratmen’s efforts and focus, member interest in privates degenerates, which then makes extra earnings from F4F a necessity. It is not rocket science. Prices for membership became unsteady and unreasonable, given the fluctuating services and quality of services provided. And then the harebrained scheme for a PentHouse addition to the Fratpad amenities of service and interaction. Why? There is really no good reason why. The cost for paying an extra lease on such a property can not outweigh the money generated as a result, and is extremely impractical given that well, there were more than enough facilities and bedrooms at the original Fratpad to keep anyone half-sane satisfied. So then why? Again, one can only wonder, though some suspect an attempt to appease the demands of deemed “superstars”, whatever that means because I am pretty sure Beyonce is not a Fratmen. Of course, this lead to nothing good, which leads us to our next benchmark. I am not even going to go there with the “Founders Council/Committee” because really? That was retarded and elitist beyond belief! Giving “power” to any Fratpad member is a bad idea (having become familiar with many of them, past and present), especially for them only to find out they actually had…well…none. No wonder bitches got upset! I also just want to point out that this shit is not real. It’s not a real fraternity, there is no call for a real fucking committee. Say I’m wrong if you want but the proof is in the pudding. Where did it get anyone? No-fucking-where.
4. The Depression
Where we are now. No FratmenSucks, no Fratmen.tv, no Fratmen (for a few weeks) or Fratpad (beyond house-cams). Many questions are left unanswered. Why close down the Fratpad for two weeks, which caused resident Fratmen and active members to suffer, due to the actions of an entirely different gaggle of Fratmen altogether? Surely, trusting the “PentHouse 4” enough to behave responsibly without supervision is the fault of he who entrusted, and so punishment should be delivered upon himself? Still, no answers given on that. Why too, after firing 3 of the Penthouse 4 for “burglary” and rehiring 1 of them, do you continue too punish uninvolved Fratmen by taking away their food privileges, reducing their pay for livestreaming chat room shows, forcing them to rely now on tokens given from members via chat (who are already paying for a membership and shouldn’t have to dig further into their budget for something they once did not have to pay for), and now depend even more upon F4F /PPV income? Of course, the money must not be there, but again, unreasonable spending of it is at the fault of those managing budget, not the Fratmen, and the PH6 “burglary” should not be used as an excuse to cover the asses of anyone responsible for financial errors in the company’s management. At current, the business model does not work. F4F is going to be the destruction of the pad, and the sooner it is abolished the better. The tokens system is not sustainable, as even the wealthiest of members are not made of money and will grow tired of dipping further into their budget week to week. Right now, Fratmen are receiving unfairly randomized benefits from the token system anyway, due to their timeslot, what day of the week it is; some Fratmen are streaming when members have tokens to give, some are streaming when all their tokens have been spent. In addition, the tokens scheme is creating a sort of depression, since it seems towards the end of the week when most members’ total token budget has been spent, less and less members even sign in to interact with the models at all. It is ridiculous. And why even have a token system that requires something like 600 tokens an hour once/twice per day to make up for the salary that has been taken away from the Fratmen, when it would be more practical for the members to just buy privates from Fratmen at that rate? It is all one big financial and marketing clusterfuck.
Now as for what I want for the Fratpad…
What I want is for Fratpad to thrive again and reach a new height of success. I want the members and the Fratmen to be completely happy again, and this does not apply to new members who only think they are happy because they know no better, or ass-kissing members who only criticise HMJ, other management and the Pad when not being seen to do so by such entities. I am not an enemy of the Pad, as stated before, and frankly I am sick to death of the rumours I am told, none without any form of proof offered beyond hearsay. I do not want to hear that HMJ forced [name removed] into sex for money, or that [name removed]’s gym bag is full of drugs and he was fucking a tranny member of the site in return for drugs. If you can’t prove it, and it wasn’t proven to you, then kindly shut the fuck up.
Now here are my suggestions for the future success of Fratpad…
– Cut all ties with Flirt For fucking Free. For fuck’s sake.
– Advertise and promote. If more people knew about Fratpad, you would have more members and thusly a better budget to provide better pay and services with. Speculate to accumulate. Take a clutch of Fratmen to a number of Expos more than a few times a year. I guarantee you it will give you a better return than paying for a fucking needless penthouse that is no longer being utilized as intended.
– Have the focus of Fratmen prioritise towards Fratpad members. That is how the original business model worked, you know, the successful one. In other words, find a way to pay Fratmen a full salary for live shows again so that they, you know, have the will to live let alone entertain.
– Give the Fratmen back their groceries budget. I speak from experience when I say that jerking off and wanting to entertain is difficult on an empty stomach. Plus, even prison inmates get fed, and most if not all of them have actually committed crimes.
– Revise staffing decisions. How many people are now employed to help manage the company? Is there really a need for that many? I see two-three people on computer for hours at a time via House Cams, but no visible trail or proof of evidence that much is being done by them. Certainly nothing so important that they can not casually converse in chat or take to twitter for unimportant matters. Perhaps one or two super-efficient employees would be better than a handful of average ones. I am available if you are hiring.
– Consider media relations. Now that Fratpad is no longer so secreted and has already been made public to mainstream media, perhaps there is money to be made in appearances, interviews, radio etc. Hell turn the Pad into a party house at the weekends and broadcast it all live with handheld footage taken. Fratmen would make more money from lap dancing tips in those two nights than they ever will consistently via fucking tokens.
– Business relations might also be something to pursue. Who knows, more friendly relationships with other companies could result in simply extra traffic, or a even a Benjy dildo, maybe even purchasable Fratmen t-shirts and other shit that generates revenue. Just a thought.
– Bring back the pledge system, thanks.
There is probably a lot more I had to say because I am an exceptionally mouthy cunt, but for now this will do, and if you don’t like it, go cry into your pillow after fucking it thrice.
For now, I’m done. I gots Hell to raise and my fingers is fuckin’ tired.